This client in the food ingredient-distribution space was seeking bold colors, captivating imagery, and a sense of motion for their redesigned website. I developed an aesthetic for their new digital experience that features those elements in spades, adding in illustrative touches for an extra dose of personality. Because a key focus of the site was […]
Many of the design elements in this website take inspiration from the aeronautic industry and the speed and efficiency at which airports and airlines operate using their software and products. These details also are represented in micro-interactions throughout the site, which imbue a tech-forward sensibility. I wanted to convey the client’s expertise in their field, […]
For this client in the workforce management space, I had the pleasure of applying a freshly created brand identity to their new web experience. The abstract shapes present in their logo were useful as background textures and informed the way many of the UI elements were styled, bringing cohesion and a customized flair to the […]
I had fun playing with some Art Deco-inspired touches on this website for a client in the financial/investment space. They were looking for a sleek, minimal aesthetic that conveyed the business’s bold ideas and seasoned expertise. Flat, overlapping geometric shapes and angles played heavily into the design, and when used with abstract photography and a […]
In approaching the design for this e-learning course and landing page, I wanted to translate the client’s expertise and authority in the subject matter into an engaging, intuitive experience for the user. One of the challenges in creating the visual styles was to find the right tonal balance between the gravity of a serious pediatric […]
This email was part of a promotional campaign for a B2B company to supplement its normal monthly marketing efforts. In addition to the visual design, I developed it in HTML.