Many of the design elements in this website take inspiration from the aeronautic industry and the speed and efficiency at which airports and airlines operate using their software and products. These details also are represented in micro-interactions throughout the site, which imbue a tech-forward sensibility. I wanted to convey the client’s expertise in their field, […]
To mark the NFL Raiders franchise’s 2020 relocation to Las Vegas, I thought it was time to consider a brand refresh that was more appropriate for the team’s new home, while retaining many of the familiar aspects that fans have loved for decades, such as the distinctive shield design and sleek silver-and-black color palette. The […]
I had fun playing with some Art Deco-inspired touches on this website for a client in the financial/investment space. They were looking for a sleek, minimal aesthetic that conveyed the business’s bold ideas and seasoned expertise. Flat, overlapping geometric shapes and angles played heavily into the design, and when used with abstract photography and a […]
The cover of this direct mail marketing piece features an image overlapping the semi-circular cover flap and the dark blue panel underneath, creating an illusion of the graphic floating on a “plane” above both of those layers. After opening the top two flaps, the marketing offer is displayed in the center as a “conclusion” to […]
The task for this project was to create a shirt design for an LGBTQ organization’s recreational sports leagues. I leaned into traditional athletic apparel design by pairing a blocky “varsity” style typeface with a script font that brings to mind a sense of motion and fun. Adding a gritty texture added a weather-beaten, lived-in feel. […]
This concept created for a cleaning service makes use of a diamond-shaped mark that was developed to communicate the brand in a variety of settings, whether accompanied by the company’s name or not. I used contrasting typefaces within the logotype to add emphasis to “helping hands” as it is the most distinctive part of the […]
This logo for an online mockumentary series is geared to conjure up feats of superhuman strength – even if the show’s squad of heroes is slightly less-than-super. I had a blast working with the show’s production team to develop its visual identity, including logos for each of the primary characters. View the series trailer here.
This series of concert posters represents the exploration of a minimalist, geometric-inspired aesthetic that tied in with an independent band’s musical genre and established visual presence. The cleanliness and uncluttered nature of the designs, as well as the high-contrast color choices, was helpful in that most concertgoers primarily digested them on mobile social apps, rather […]